The Client
CHG Healthcare
Industry: Healthcare Staffing
Contact: Drew Benson, Corporate Event Specialist
Scope: Annual corporate event gifting β raffle prizes, volunteer appreciation gifts, and ongoing corporate event programming
The Challenge
Drew Benson has high standards. As a Corporate Event Specialist and abstract artist, he evaluates gifts the way an artist evaluates craft β through the lens of intention, presentation, and design. Generic corporate gifting programs built around gift cards, catered lunches, and branded merchandise had produced predictable results: polite appreciation without genuine emotional impact.
For CHG Healthcare's annual event week, Drew needed raffle prizes and volunteer appreciation gifts that would create a genuinely memorable experience β gifts recipients would talk about, remember, and associate with feeling truly valued. Not acknowledged. Valued.
The Solution
Drew discovered ekuBOX and was immediately struck by what he describes as the attention to detail in the shipping, packaging, and overall presentation. From his very first experience receiving an ekuBOX gift, the quality and intentionality of the presentation gave him confidence that raffle winners and volunteers at CHG Healthcare's annual event would feel the same way.
Over multiple years Drew has trusted ekuBOX with CHG Healthcare's most important gifting moments β selecting from collections including The Cheers Box, Let Your Garden Grow, ekuBOX Gift Cards, and seasonal celebration boxes for raffle prizes and volunteer recognition programs.
Every box arrives hand-adorned in ekuBOX's Franklin, Michigan studio β matte black keepsake box, branded tissue seal, dried rose petals, lavender sprig, and a handwritten note. For Drew, a working artist who understands the value of time and intention, that level of craft is immediately recognizable and deeply meaningful.
"The feedback was overwhelmingly positive and noticeably more enthusiastic and personal compared to traditional thank you efforts like gift cards or luncheons. Recipients didn't simply express appreciation β they specifically called out the presentation, quality, and intentionality behind the gift, often sharing how meaningful and memorable it felt."
β Drew Benson, Corporate Event SpecialistCHG Healthcare
"From the matte black box to the branded tissue seal, lavender sprig, and carefully curated item placement, it was clear that intentional time and care went into every detail. As an artist, I recognize that time and intention are essential elements in creating something unique, meaningful, and visually compelling. In many ways, each ekuBOX felt like a carefully crafted piece of creativity, beautifully designed and impressively presented. I have continued to reuse the ekuBOX gift box as a functional container for my art supplies."
β Drew Benson, Corporate Event SpecialistCHG Healthcare
Why ekuBOX
For Drew, the decision to make ekuBOX his permanent corporate event gifting partner came down to three things:
Presentation That Artists Notice
Drew is an abstract artist. He evaluates visual design, intentionality, and craft with a practiced eye. The fact that ekuBOX's presentation stood out to him in a way that typical corporate gifting does not is the highest possible endorsement of the studio's attention to detail. When someone who creates beautiful things for a living calls your packaging elegant, current, unique, and genuinely enjoyable to open β that is not a marketing claim. That is earned.
Impact That Outlasts the Moment
Drew has been reusing his ekuBOX matte black keepsake box as a functional container for his art supplies. The box itself has earned a permanent place in his creative workspace. This is the Keep philosophy realized completely β a gift object so beautifully designed that it transitions from gift to daily essential, keeping the sender's brand present long after the occasion has passed.
Results That Exceed Expectations
Volunteer appreciation programs live and die on perceived sincerity. When CHG Healthcare switched from gift cards and luncheons to ekuBOX, the response was not just more positive β it was qualitatively different. Volunteers specifically called out the presentation, the quality, and the intentionality. They didn't just say thank you. They said they felt seen.
The Takeaway
Corporate events create moments. The gifts that accompany those moments determine whether they are remembered or forgotten. When raffle winners and volunteers at CHG Healthcare's annual event week received an ekuBOX, they didn't just appreciate the gesture β they talked about it. They called out the details. They kept the box.
That is the difference between a gift that fulfills an obligation and a gift that creates a memory. ekuBOX is built for the latter.
Drew Benson returns to ekuBOX year after year because the results speak for themselves. As CHG Healthcare's next annual event week approaches, ekuBOX will once again be there for both the raffle prizes and the volunteer appreciation gifts that make their people feel genuinely valued.
ekuBOX partners with corporate event specialists, HR teams, and people operations leaders across healthcare, technology, financial services, and professional services to design gifting programs that create genuine emotional impact at every milestone and event moment.
Ready to elevate your corporate gifting? Contact ekuBOX
hello@ekubox.com | 248-865-7789

